Wanted: Sparkling Idea for Personalized Travel Information

Aviation Managers provide sights into the current digital practice of their companies at the Aviation Symposium in Frankfurt, November 2017/Photos: jwm

Airline managers see significant changes as well as opportunities for their companies through digitization. It is undisputed: the expectations are high. Leading airlines have long invested considerable sums in digital initiatives, but the very individual passenger information for the journey from A to B is still coming.
At the Aviation Symposium in Frankfurt at the end of November, Heike Birlenbach, Senior Vice President Sales Hub Airlines of the Lufthansa Group, Joerg Tuensmeyer, Sales Director of British Airways for Europe, Africa and Latin America, as well as Dr. Ing. Pierre Dominique Prümm, responsible for flight operations and terminal management at Fraport, provided insights into the current digital practice of their companies.
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One million tickets from 29.99 euro

Eurewings Airbus A330/Foto: Eurowings

The competition on German and European skies is picking up speed. At Eurowings, for example, passengers can now book plane tickets from € 29.99 to destinations worldwide.

The low-cost airline campaign of the Lufthansa Group will run until the second Sunday of Advent. The discounted air tickets can be booked until Sunday, 10.12.2017, via www.eurowings.com or via smartphone and tablet via the Eurowings App and redeemed until the end of April 2018. jwm