Travel industry needs both: Artificial intelligence and human creativity

Foto: jürgen-marks.de

In the travel industry, Artificial Intelligence, or AI for short, and human creativity are inextricably linked. This is one of the conclusions of this years Travel Technology Symposium of the Travel Technology Club with around 120 participants from the digital and travel industries in Kronberg / Taunus at the end of January.

The ,Age’ of Assistants´, has long been there, says Google Manager Julia Leonhard. It describes how KI has long since redefined the connection between man and machine, company and customer. “The interaction with machines has changed completely,” says Leonhard, “today’s machines are adapting to people. Communication is becoming more intuitive. “ Continue reading “Travel industry needs both: Artificial intelligence and human creativity” »